EXCLUSIVE INTERVIEW

Kerri Kasem:

A Voice Committed to Others

Conducted by Guillaume Jean Lefebvre

Born in the sun-soaked city of Lecce, in the heart of Southern Italy, Luca Fiocca is a man who defies conventional definitions. Nicknamed “The Architect of Seduction” by the Italian press, Fiocca is as much a thinker as he is a provocateur — a writer, cultural observer, and refined commentator on the art of human connection.

A graduate of the Faculty of Architecture in Venice, he first honed his eye for harmony and proportion through the lens of design and restoration. But Fiocca’s passion extended beyond structures and facades — it turned inward, toward people, emotions, and the intricate architecture of relationships. His fascination with human dynamics led him to explore seduction not as a game, but as an art form: intuitive, intellectual, and deeply emotional.

Fiocca’s most recent work, “If It Is Turtledove to Water Back”, draws its title from a traditional Salento proverb, symbolizing the courageous woman who leaves not out of indifference, but out of a thirst for true love. Published in Italian and now available in English, the book is both a poetic meditation and a strategic guide to the evolving nature of desire. Fiocca reflects on modern romance with cultural references, wit, and unapologetic boldness — quoting Charlize Theron, analyzing the anklet as a symbol of sensuality, and drawing inspiration from legendary figures such as Casanova, Giovanni Rovai, and Rudolph Valentino.

Through this work, Fiocca offers not only insight into masculine tactics, but also empowers women to identify them — and respond with elegance, intelligence, and agency. His philosophy is built not on conquest, but on resonance: a connection that lingers like a scent, a glance that disarms more than muscles ever could. “Seduction,” he writes, “is a martial art of the spirit.”

Fiocca’s voice has become a mainstay in the Italian press, with a long-standing column exploring the rituals and contradictions of male-female relationships. His tone is never moralizing — it’s observational, ironic, and rich with imagery. According to him, good manners are the white shirt of seduction: timeless, reliable, and always in season.

Currently completing his second book — this time on the philosophy of golf — Fiocca continues to blend lifestyle, elegance, and thought in everything he touches. For him, even sport is narrative, and every gesture has meaning.

In an age dominated by instant messaging, digital filters, and performative attraction, Luca Fiocca’s approach reminds us of something essential: that seduction, like good wine and true style, never goes out of fashion.
And that those who know how to seduce... know how to live.

Biography

Model: Kerri Kasem
Make Up artist: Nadia Serpoosh
Yellow - Green Dress By Will Franco
Light Green Couture dress - Black and White dress by : Kiki Wang
Black Dress by : Sheila Simone
Headpiece by: Inoe Vargas
Horses: @friesiansm @el_mil_amores_friesian @abarconn_93
Stylist: Sky JT Naval
Creative Director / Photographer: Arezoo Jalali